This week Trait CEO Peter McDonough presented to the virtual Canaccord Genuity 4th Annual Global Cannabis Conference. McDonough shared the company’s powerful solutions that enable developers of CBD- and THC-infused products to formulate superior consumer products that overcome the current unstable, unpredictable and unpalatable consumer experience.

“Our water-soluble cannabinoids are critical to the safe and responsible development of products that will recruit a large new cohort of consumers to enter the category,” said McDonough.

McDonough offered the Cannabis Conference a look inside the cutting-edge Los Alamos, NM, 30,000-square-foot Trait research facility and its full suite of proprietary cannabis/hemp solutions in consumer ingredients technology, health & wellness/pharma applications, and crop protection/plant productivity.